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Direction
Direction
TEACHING METHODS: | TEACHING HOURS (WEEKLY) |
Lectures
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3 |
COURSE TYPE: | Special Infrastructure |
COURSE PREREQUISITES: | None |
TEACHING LANGUAGE: | Greek |
THE COURSE IS OFFERED TO ERASMUS STUDENTS: | No |
Course Description and Learning Objectives |
The aim of the course is to introduce the students to the basic concepts related to entrepreneurship and the business context and to familiarize them with the procedures and practices of entrepreneurship, emphasizing the stages of starting a new business. Upon successful completion of the course, students are expected to possess: Knowledge: so they can understand: The concept, importance and complexity of modern entrepreneurship. The concept of innovation and its importance in entrepreneurship. The modern business environment. The sources of financing a business venture. The various types of entrepreneurship and business models Skills related to: (a) the methods of identifying and analyzing a business opportunity, (b) writing a business plan for a new business, (c) analyzing the functional areas of the business venture, (d) financial analysis of the business venture. Skills related to: (a) assessing the business environment, identifying a business opportunity and starting a new business, and (c) making the business decisions for the successful operation of the new business venture. |
Competencies |
making Decision Independent Work Promotion of free, creative and inductive thinking |
The course is developed in 13 units Section title 1. Introduction to entrepreneurship: the entrepreneurial challenge 2. The entrepreneurial mindset 3. Business idea: generation and evaluation 4. From idea to opportunity: opportunity evaluation 5. Business model development 6. Business plan 7. Intellectual Property and Institutional Issues 8. Coping with business failure 9. Securing funding 10. Business Marketing 11. Social networks & entrepreneurship 12. Development and expansion of the business 13. Modern forms of entrepreneurship: social/ sustainable/ corporate entrepreneurship |
TEACHING METHOD | - Lectures in class | ||||||||||
USE OF INFORMATION AND COMMUNICATION TECHNOLOGIES | Support for the learning process through the e-class platform | ||||||||||
METHODS OF INSTRUCTION |
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STUDENT LEARNING ASSESMENT |
- Language of Evaluation: greek - Type of assessment. (a) Written progress (30%) (b) Written assignment (10%) (c) Final written examination (60%) which include: Multiple choice questions Short answer questions Solving problems related to business decisions Benchmarking theory elements |
1. Neck H., Neck C., Murray E. (2020), Entrepreneurship: Mindset and Practice, Athens: Critique 2. Greene F., Storey D., Fafaliou E., Hassid I. (2011), Entrepreneurship for Small and Medium Enterprises, Athens: Review 3. Deakins D., Freel M. (2007), Entrepreneurship, Athens: Critique 4. Goniadis H., Entrepreneurship: Economic development and social well-being, Athens: Diplografia |